Positiva Records Visualiser SeriesBranded visualisers
The series focuses on unique and engaging music visualisers for a number of Positiva Records’ releases. This direction was originally created as part of their 25-year old anniversary celebration and it soon became a staple for a number of their releases starting with Eats Everything’s Rebeef of Scot Project’s classic ‘U (I Got A Feeling)’ which amassed 625K views on YouTube and more recently for Jack Back’s (David Guetta) ‘Superstar DJ’.
Each video features audio reactive motion design, keeping within a similar style through set brand colour palettes and the use of the Positiva logo in related forms.
- Creative Director and Animation Tom Sheehan